Dr. Bernd Bürger

17. July 202417. July 2024

Review of the Generation Z book

The current issue of pvt "Polizei Verkehr + Technik" contains a review of our book "Generation Z and Alpha. Understanding, winning, retaining. A guide for the police" published.

Here is a small excerpt from the review by Andreas Hohensinn, consultant at the Federal Ministry of the Interior in Vienna:

"Overall, 'Generation Z and Alpha' is a very informative and engaging book that makes an important contribution to understanding the coming generations. It provides a sound analysis and encourages reflection on the future of society and the police organization. For readers interested in sociology, psychology, futurology in a police context, this book is highly recommended."

The full review here with the kind permission of Dr. Uwe H. Wehrstedt (Managing Editor and Publisher pvt) here for direct download.

16. May 202017. February 2024

Generation Z - Christian Scholz

Click on the picture to view the book on Amazon.

Christian Scholz: Generation Z. What makes them tick, what changes them and why they infect us all.

If you look at generations, you constantly stumble across two names: Klaus Hurrelmann (Shell Study) and Christian Scholz. That's why a brief insight into the second author's book is essential, especially because I personally rate it as excellent. If I had to choose between all the works on Generation Z, I would pick this one.

15. May 202017. February 2024

Youth 2019 - 18th Shell Youth Study

Youth 2019 - 18th Shell Youth Study: A generation speaks out. By Click on the image to view the book on Amazon. By Mathias Albert, Klaus Hurrelmann, Gudrun Quenzel et al.

This is actually a classic when it comes to finding out what makes "young people" tick. The big advantage: it is a long-term study, i.e. the authors can compare their data over time and thus present developments and trends very well. For this reason, the study is also one of my main sources for the lectures.

14. May 202017. February 2024

Generation Z for HR managers and executives

Generation Z for HR managers and executives by Rüdiger Maas. Brief insights into the book. This article is recommended for anyone who would like to deepen their knowledge from my presentation or would like to review or rework some things. It is of course also suitable for newcomers who are not familiar with the lecture and are interested in Generation Z.

Rüdiger Maas' book on Generation Z is characterized in particular by the fact that the author always gets to the point quickly. The book is therefore ideal for anyone who has little time, i.e. as the title suggests, especially HR managers and executives ;-). I read the entire book in just under 2 hours, including the foreword and bibliography.