Generation Z in the police force.

Die Generation Z bei der Polizei.

Mit Sicherheit anders oder doch völlig normal? „Mit Sicherheit anders“ – so lautet der Slogan der aktuellen Nachwuchswerbungskam- pagne der bayerischen Polizei (Bayerisches Staatsministerium des Innern, für Sport und Integration 2021). Aber trifft dies auch auf die Generation Z zu? Oder ist diese doch eine völlig „normale“ Generation? Und dabei ganz zentral: Findet sich „die“ … Weiterlesen

Integration of Generation Z - a project of the Federal Police

Ein spannender Beitrag der Bundespolizei zur Integration der Generation Z in die Ausbildungs- und Arbeitswelt der Polizei im Handbuch Polizeimanagement: Die Bundespolizei wächst. Eine bislang nie dagewesene Anzahl neuer Mitarbeiter*innen stellt die Bundespolizei auf allen Ebenen vor große Herausforderungen. Die neuen Kolleg*innen haben zu Recht einen Anspruch darauf, zielgerichtet eingearbeitet und „mitgenommen“ zu werden. Dieser … Weiterlesen

#Instacops - private Instagram account as a police officer?

#Instacops – privater Instagram Account als Polizist*in?

Comment of a scientist and police officer.
Published on 24.05.2020 in German Police, 06/20, p. 20 ff

Some of my presentations on Generation Z also deal with the private accounts of police officers on social media if they are recognizable there as a "cop". The handling of these so-called #instacops varies greatly depending on the authority and federal state. In some police forces, for example, photos with uniforms on a private account are subject to disciplinary review, as this photo must supposedly have been taken while on duty.

Continue reading „#Instacops – privater Instagram Account als Polizist*in?“

Does THE Generation Z exist? Generations vs. sinus milieus.

Gibt es DIE Generation Z? Generationen vs. Sinus-Milieus.

Is there actually "DIE" Generation Z? A good question, especially once you have studied the Sinus-Milieus. The Sinus Institute (Sinus Markt- und Sozialforschung GmbH) has specialized in the complex analysis of society for over 40 years. And one thing becomes clear from this analysis: the world in which young people live is also very differentiated (as you would expect).

The Sinus-Milieus

Researchers at the Sinus Institute survey various target groups in so-called life-world explorations with regard to their values, attitudes, life goals, lifestyle and social background, among other things. This data is analyzed and various clusters can be formed. These groups of like-minded people are referred to as milieus. In order to obtain a broader picture, quantitative data is also collected using a standardized questionnaire. In this way, an attempt is made to obtain as realistic a picture as possible of the socio-cultural diversity in the population under investigation, e.g. young people in Germany. Thanks to its many years of work in this field, the Institute can draw on a wealth of historical data and thus also highlight changes (longitudinal studies). The following short video provides a brief but very informative insight into the German milieus.

Continue reading „Gibt es DIE Generation Z? Generationen vs. Sinus-Milieus.“

Generation Z - Christian Scholz

Generation Z – Christian Scholz
Click on the picture to view the book on Amazon.

Christian Scholz: Generation Z. What makes them tick, what changes them and why they infect us all.

If you look at generations, you constantly stumble across two names: Klaus Hurrelmann (Shell Study) and Christian Scholz. That's why a brief insight into the second author's book is essential, especially because I personally rate it as excellent. If I had to choose between all the works on Generation Z, I would pick this one.

Continue reading „Generation Z – Christian Scholz“

Youth 2019 - 18th Shell Youth Study

Jugend 2019 – 18. Shell Jugendstudie
Click on the picture to view the book on Amazon.

Youth 2019 - 18th Shell Youth Study: A generation speaks out. By Click on the image to view the book on Amazon. By Mathias Albert, Klaus Hurrelmann, Gudrun Quenzel et al.

This is actually a classic when it comes to finding out what makes "young people" tick. The big advantage: it is a long-term study, i.e. the authors can compare their data over time and thus present developments and trends very well. For this reason, the study is also one of my main sources for the lectures.

Continue reading „Jugend 2019 – 18. Shell Jugendstudie“

Generation Z for HR managers and executives

Generation Z für Personaler und Führungskräfte
Click on the picture to view the book on Amazon.

Generation Z for HR managers and executives by Rüdiger Maas. Brief insights into the book. This article is recommended for anyone who would like to deepen their knowledge from my presentation or would like to review or rework some things. It is of course also suitable for newcomers who are not familiar with the lecture and are interested in Generation Z.

Rüdiger Maas' book on Generation Z is characterized in particular by the fact that the author always gets to the point quickly. The book is therefore ideal for anyone who has little time, i.e. as the title suggests, especially HR managers and executives ;-). I read the entire book in just under 2 hours, including the foreword and bibliography.

Continue reading „Generation Z für Personaler und Führungskräfte“